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Video Game Sales

Gamo Co, a dynamic and innovative game development company that transcends the boundaries of gaming genres. Gamo Co is dedicated to crafting immersive and captivating gaming experiences that cater to a diverse audience, bringing joy and excitement to players worldwide.

Video Game Computer

Overview

PROBLEM:

• GameCo intends to develop new games in order to remain competitive in the market. They are looking for market, competitor, and sales insights to make the best use of their resources.

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OBJECTIVE:

• Perform a descriptive analysis of a video game data set to inform about the development of GameCo’s new games on the market.

Skills

Descriptive analysis

Grouping data

Summarizing data

Visualizing & Presenting Results

Tools

Excel

Powerpoint

Data

Company Data

Key Observations

Order Distribution by day of week

  • EU sales are higher than North America and Japan.

  • I constructed this line chart using an Excel pivot table to examine whether sales growth varied over time.

  • Using an Excel pivot table, I discovered that Action Shooter and sports Games are Popular across the world.

Recommendations

  • Investing in the steady EU and Japanese markets should be less risky. engagement during these periods;

  • Given the continued fall in the NA market, we should exercise caution.

  • We should keep an eye on Electronic Arts' performance because they are the market leader.

  • Given the current state of all markets, online games should be considered.

  • We should devote more resources to Action and Shooter Genres.

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